Star Sports launches ‘betting for bookies’ service
Ben Keith-founded company targets industry staff with guarantee to lay bets to win a minimum of £500
Bookmaker Star Sports has opened a new “Industry Accounts” service targeted at those betting company employees who struggle to get bets on elsewhere out of fear it is sharp money.
The Star Sports Industry Accounts service will guarantee to lay any bet on a main market to win a minimum of £500, after 10.15am on the day of the event (bets on events prior to 10.15am will be accepted).
Any employee who wishes to make a bet will be asked which operator he or she works for before any bet is taken.
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“We will not close accounts purely on P&L performance, however we may look to engage with ‘sharp accounts’ to enhance our own trading performance,” Star Sports explained.
“We are not interested in accounts that just look to arbitrage or ‘rick’ hunt – these will be closed.
“We reserve the right to remove the guarantee from an account at any stage, however we will fully explain the reason behind the decision,” Star Sports added.
Keith, a veteran of the betting industry and a long-time advocate for sector interests, launched a recruitment service for industry professionals in January 2019.
Picture credit: Star Sports