Star Sports hires Lads Coral content specialist as marketing manager
Michael McGrath joins Ben Keith-owned bookmaker after six years with Coral
Star Sports has recruited former Ladbrokes Coral digital content manager Michael McGrath as its new marketing manager.
McGrath started his new role on 4 January after four years at Ladbrokes Coral, including a three-year stint as football partnership manager in Gibraltar.
The Liverpudlian also spent two years at Gala Coral Group before the merger, initially as a partnership executive before being promoted to football and media partnership manager.
McGrath said: “After six years, my time at Ladbrokes Coral has come to an end. So much has changed in that time, going through two mergers and a takeover.
“I’ve met some great people during my employment and I have been fortunate enough to work with some of the brightest minds in both the gambling and football industries.
“A new year and a new role awaits as I start as marketing manager at Star Sports on Monday and I am so excited for this new challenge,” he added.
At Star Sports – the London-based bookmaker founded by Ben Keith – McGrath will report into head of public relations Luke Tarr.