Smarkets recruits external agency for social media drive

Exchange operator appoints London-based marketing agency to take control of its Twitter, Facebook and YouTube accounts

Smarkets has appointed sports management company Strive Sponsorship to oversee its social media accounts and increase brand awareness across Twitter, Facebook and YouTube. The London-based marketing agency will be responsible for developing content-led, brand campaigns for Smarkets by taking the lead on the firm’s ongoing marketing activity. The exchange operator’s social media activity was previously…

Facebook | Marketing | Smarkets | Social media | Twitter | Youtube