Smarkets goes live in Sweden

Exchange operator expands European footprint while keeping keen eye on US growth

Betting exchange Smarkets is open for business in Sweden as the London-headquartered firm continues its international expansion. Following approval from Swedish gambling regulator the Swedish Gambling Authority, Smarkets in set to the become the second licensed betting exchange to go live in the Scandinavian nation after Betfair. Swedish customers will be able to access the…

Betting exchange | Launches | Smarkets | Strategy | Sweden