Sky Bet shuts affiliate programme amid regulatory concerns

EGR Intel understands the operator will close its UK-facing programme in the next 28 days to ensure it meets “changing regulatory requirements”

Sky Betting & Gaming (SB&G) will close down its UK-facing affiliate programme in the next 28 days following growing regulatory concerns surrounding affiliates, EGR Intel has learned. The operator informed affiliates of its decision this morning, which SB&G said was made to ensure it continued to meet “changing regulatory requirements” in the UK online gambling…

Affiliates | Marketing | Sky Bet | UK