Relax Gaming hires NetEnt CPO Simon Hammon

Relax Gaming, developer of the Unibet poker software, has hired NetEnt’s long-standing chief product officer Simon Hammon, EGR Intel has learned.

Hammon joins the Malta-based supplier as CPO and will be responsible for the overall product roadmap across all verticals, including casino, bingo and poker.

He previously spent nearly 7 years at NetEnt where he also held the position of product manager. Prior to that Hammon was a freelance consultant focused on affiliates, bingo and casino.

Speaking to EGR, Hammon said: “I felt it was time to work with a promising, strong company with a strong reputation already, but also somewhere we could really push forward and grow again, and where I could get my hands dirty.

Simon Hammon, Relax Gaming CPO

“There are lots of companies out there but I chose Relax largely because it’s got a great reputation, a great product, and because I feel there is huge potential within the company,” he added.

Since Hammon’s departure,  NetEnt has promoted former head of product, Henrik Fagerlund, to CPO. Fagerlund has held a number of roles at the supplier since 2014 and prior to that was a gambling consultant in Stockholm.