Rank picks Luda for new bingo brand

Operator makes call on name of new multi-channel bingo chain which will launch in H1 2017

The Rank Group's planned ‘convenience-style' bingo business will be called Luda, EGR understands, after the firm had a change of heart on its initial choice of Kudo. According to filings on Companies House, Rank had originally registered the company name Kudo Bingo Limited, however, this has since been changed to Luda Bingo Limited. It is…

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