M&A

Racing Post looks beyond racing with football affiliate purchase

Affiliate operator completes acquisition of Apsley Group International and subsequent brands FreeSuperTips and My Racing

Racing Post has acquired Apsley Group International which operates football and racing affiliate sites freesupertips.co.uk and myracing.com and their legacy apps. The deal marks Racing Post’s expansion outside of racing and will produce a number of synergies including brand recognition, content and data, the affiliate has said. Alan Byrne, Racing Post CEO, said: “We are…

Affiliate marketing | Affiliates | M&A | Racing Post

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