Sports betting

Poll results: Kindred right to give Stan James the boot

70% of EGR readers back Kindred’s decision to bin Stan James in favour of Unibet

A resounding 70% of EGR readers think that Kindred is right to shelve the Stan James brand in favour of making Unibet its main UK sportsbook. Stan James’ customers will be migrated over to the firm’s flagship Unibet site in the coming months. The brand’s UK sports sponsorships, particularly in horseracing, will also be switched…

Jamie Hart | Kindred Group | Sports betting | Stan James | Strategy | Unibet