Marketing
PokerStars becomes official betting sponsor of Formula 1
Flutter Entertainment-owned brand follows partypoker into world of motorsport marketing
Email
Print
PokerStars has secured an agreement to become the official betting sponsor of Formula 1 (F1). The operator has inked a multi-year agreement with the premier motorsport series through to 2023. As part of the deal, PokerStars branding will feature exclusively throughout the European broadcast market during each Formula 1 season. The partnership will be facilitated…
Log in to continue reading
Don’t have an account?
Register here
Problems logging in? email us at membersupport@egr.global
Latest
Finance | Gaming Realms announces FY21 growth of 27%
News
26 January 2022
Regulation | Sweden proposes further gambling regulatory reform in 2023
News
26 January 2022
People | DraftKings looks within for new chief marketing officer
News
26 January 2022
Strategy | Entain named as one of UK’s most admired businesses
News
26 January 2022
M&A | Playtech reiterates Aristocrat support amid company break-up reports
News
26 January 2022
Strategy | Eyes on the prize: the household names plotting to gate-crash gambling
Insight
26 January 2022
Regulation | UK MPs rail against gambling regulator “gone rogue” in damning report
News
26 January 2022
People | Odds On Compliance reveals all-star advisory board
News
26 January 2022
