PlayStar lands new CFO ahead of online casino launch
Operator appoints former Acroud CFO as it bulks out C-level team to grab market share in North America
PlayStar has appointed corporate finance veteran Gustav Vadenbring as the yet-to-launch challenger brand’s new CFO.
Vadenbring joins the online casino operator from gambling affiliate Acroud where he served as CFO since August 2018.
He also spent 13 years at financial services firm Deloitte from August 1999 until October 2012, culminating in his role as director of M&A transaction services.
Vadenbring will join PlayStar on 10 January 2022 and becomes the latest C-level appointment following the hire of former bet365 head of casino Dan Alexander as chief operating officer in June.
In his role as CFO, Vadenbring will be responsible for overseeing the financial operations of the start-up as it eyes growth throughout the online casino markets in the US and Canada, beginning in New Jersey.
Speaking on his arrival, Vadenbring said: “When I got the offer to build up something entirely new and unique together with an experienced team I knew I had to take it and join PlayStar.
“I am very excited and proud to be joining this amazing team of industry specialist and to be a part of what will be a hugely successful journey for the PlayStar brand and organisation,” he added.
Per Hellberg, PlayStar CEO, commented: “Gustav is a major coup for PlayStar. He brings with him unrivalled experience in corporate finance and mergers and acquisitions which will prove key to us achieving our goal of becoming the preferred online casino brand in New Jersey and beyond.”