Marketing

PlayOJO to curb Swedish advertising

Operator pledges to cease all pre-watershed TV advertising to limit exposure to underage players

SkillOnNet, the white label platform provider for PlayOJO, will cease TV advertising for the online casino brand in Sweden between 4pm and 9pm to reduce exposure to minors. SkillOnNet CEO Costas Alexandrou said the company was aiming to moderate its marketing and limit potential exposure to underage players and is now working in cooperation with…

Advertising | Marketing | PlayOJO | Skillonnet | Sweden | Swedish consumer agency | Swedish Gambling Authority

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