Parimatch scores official betting partnership deal with Nottingham Forest
Operator signs agreement with Premier League outfit for the 2024-25 season
Parimatch has confirmed it will serve as Premier League outfit Nottingham Forest’s official betting partner for the 2024-2025 season.
Agreeing to a one-year deal, the deal expands Parimatch’s commitment to supporting the sports community.
In a release, Parimatch said: “We are delighted to start this new partnership with Nottingham Forest for the upcoming Premier League season.
“It’s going to be a thrilling season for Nottingham Forest as the club continues to re-establish itself in the top-flight of English Football.
“By starting this new partnership, Parimatch reinforces its commitment to supporting sports worldwide.”
Paul Bell, Nottingham Forest chief operating officer, added: “We are delighted to welcome Parimatch as official partner of Nottingham Forest Football Club.
“We look forward to working with them through the 2024/25 season and welcoming them to the Forest family.”
Forest announced a long-term partnership with Betway last month, which will see the Super Group-owned operator’s logo appear on LED boards around The City Ground.
In July, Parimatch was named the Argentine Football Association’s newest regional sponsor.
The operator agreed a similar deal with newly promoted Leicester City at the start of the season, extending a long-term partnership which first began in 2020.
Elsewhere, in August 2023, Parimatch had its Ukraine licence revoked by the country’s regulator, KRAIL, following alleged connections to Russia.
The firm has denied the claims.