Parimatch names boxing legend Mike Tyson as new brand ambassador

Online betting operator bolsters brand ambassador team which already includes MMA star Conor McGregor

Parimatch has announced that former world heavyweight boxing champion Mike Tyson has joined MMA star Conor McGregor as the operator’s new brand ambassador. The record-breaking boxer joins the operator on a 12-month personal endorsement deal, which will see Tyson feature in Parimatch’s advertising and consumer brand activations from August. “Iron Mike Tyson has always dared to…

Marketing | Parimatch