
Paf appoints head of responsibility as deputy CEO
Daniela Johansson has 15 years of experience with the firm and is in charge of its responsible gambling strategy


Aland-based operator Paf has appointed chief responsibility officer Daniela Johansson as deputy CEO.
Johansson has worked at the firm for 15 years, the last three of which have been on the senior management team.
A Paf statement said Johansson’s role as CRO had helped the company to becoming a leader in responsible gambling and inspire competitors to raise their level of responsibility.
Johansson said: “I am personally honoured by the appointment. I’m glad that the job I, and the whole department, do is important to Paf.
“Paf’s ambitions in the field of responsibility will not diminish, and Daniela therefore has a very important role in Paf’s future development and strategy,” CEO Christer Fahlstedt added.
Chief human resources officer, Johanna Backholm, also acts as a deputy CEO for the company.
The operator recorded online revenues for the year-ended 31 December 2016 of €81.9m, up 7% year-on-year.