Oddschecker aims to become “Bloomberg for betting” with new live analytics service

New analytics platform to show operators in real time how punters are responding to pricing and odds movements

Oddschecker has announced plans to launch a new live analytics service that will show bookmakers how many punters are clicking through to their prices against their rivals. The London-based firm said the live service will help operator benchmark against rivals and help them appraise pricing and marketing strategies in real time. The so-called Live Analytics…

Oddschecker | Technology