
Novibet CCO departs ahead of SPAC merger
Yannis Xirotyris resigns having played integral role in growth roadmap as operator secures first US market access deals


Novibet chief commercial officer (CCO) Yannis Xirotyris has resigned from his position with the Greek operator.
Xirotyris leaves just over a year after joining, in which he played a significant role in the group’s growth plans.
Xirotyris supported the firm in securing its $625m SPAC merger with Artemis Strategic Investment Corporation, and its efforts to secure market access agreements for its US expansion.
Xirotyris joined Novibet in June 2021 from Flutter Entertainment where he served as international develop director.
Xirotyris also spent more than eight years with PokerStars across a series of directorial roles, culminating in his position as director of international development and regulatory affairs.
Touching on his decision to step down, Xirotyris reflected on his time at the firm, praised his colleagues and noted his plans to spend further time with his family.
He said: “I would like to share that I have taken the personal decision to resign as chief commercial officer for Novibet.
“Ending this chapter, I wish to thank and credit the many hard working and dedicated people I had the pleasure of working with and the key results we achieved together.
“[Such as] planning and executing the multi-state US market access strategy and agreements with Caesars, finalising the combination with Artemis Strategic Investment Corporation, completing the Mexico market access agreement with Big Bola and launching and quickly gaining market share in Ireland,” he added.
Earlier this year, Novibet CEO George Athanasopoulos and chair Rodolfo Odoni spoke to EGR about the company’s future post-SPAC merger.