Mr Green records triple-digit profit growth on enhanced marketing efficiency

Operator expects Evoke Gaming acquisition to positively impact EBITDA in 2018 and boost Nordic presence

Mr Green has reported a 103% rise in EBITDA for FY2017 to SEK 185.6m (£16.4m), which CEO Per Norman attributed to strong revenue growth and enhanced marketing efficiency. During the year, marketing costs were streamlined and dropped 2.5% due to a stronger focus on digital marketing and personalised customer communication. The operator also saw FY…

Finance | Green | M&A | Mr Green | Per Norman