EGR

LeoVegas crowned Brand of the Year at EGR M&I Awards

Stockholm-listed operator scoops three awards in total at Wednesday’s ceremony

LeoVegas has been crowned Brand of the Year at today’s EGR Marketing and Innovation Awards, capping a stellar day for the Swedish operator which scooped two other awards.

LeoVegas also picked up the gongs for Affiliate marketing campaign and Innovation in mobile and tablet at the ceremony at the Hurlingham Club in London.

Sky Betting and Gaming also enjoyed a successful afternoon with three awards, for Sportsbook marketing campaign, Personalised marketing campaign and Innovation in bingo.

The EGR M&I awards recognise the most innovative and creative operators in the online gaming industry, recognising those who have pushed themselves to bring something new to the industry in the last 12 months.

Stars Group picked up two awards for Social marketing campaign and Poker marketing campaign, while William Hill, Betsson, Jackpotjoy and Kindred were all among the winners.

The ceremony was hosted by TV comedian Alun Cochrane.

The full list of winners:

Category Winner
Affiliate marketing campaign LeoVegas
Innovation in sports betting BetBright
Innovation in mobile and tablet LeoVegas
Casino marketing campaign Mr Green
Sportsbook marketing campaign Sky Betting & Gaming
Innovative start-up Argyll Entertainment
Innovation in compliance and responsible gambling Danske Spil
Innovation in casino William Hill
CRM campaign Kindred Group
Innovation in social casino KamaGames
Best omni-channel solution Ladbrokes Coral (GVC Holdings)
Bingo marketing campaign Jackpotjoy
Poker marketing campaign The Stars Group
Innovation in bingo Sky Betting & Gaming
Best native app Danske Spil
Personalised marketing campaign Sky Betting & Gaming
Mobile marketing campaign Betsson Group
Social marketing campaign The Stars Group
Innovation of the year SuprNation
Brand of the year LeoVegas
#EGRAwards | EGR | LeoVegas

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