Sports betting

Ladbrokes Coral automates user-generated markets

New product aims to tap into “exponential growth” in demand for same game accas

Ladbrokes Coral has launched an automated version of the user-generated markets sweeping across the industry. Ladbrokes has launched #GetAPrice with Coral using #YourCall, with accumulator bets automatically priced by Digital Sports Tech. Punters could back Lukaku to score, Rashford to make 3+ assists and United to win, for example, with the priciing engine spitting out prices…

Accumulator | Ladbrokes Coral | Sports betting