Kindred targets Romania with new casino brand

VladCazino launch part of operator’s strategy to develop “hyper-local brands”

Kindred Group has announced the launch of a new casino brand, VladCazino, aimed at the Romanian online market. Kindred said the in-house-developed offering was part of its strategy to target key markets through “hyper-local brands”. The Swedish firm also claimed it was the first time an operator had launched an additional brand to an existing…

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