Genius Sports CEO weighs in on ICE sexism row

Mark Locke slams “outdated” attitudes by a minority of companies claiming they will ultimately harm the wider industry

Genius Sports CEO Mark Locke has criticised gambling suppliers’ use of models at ICE, claiming that the treatment of women during ICE week is “frankly abhorrent”. In a strongly worded statement, Locke attacked the portrayal and representation of women by “certain players” in the industry, claiming the use of such models in promoting gambling products…

Genius Sports | ICE | Mark Locke | Strategy