Gala Coral gets Realistic with slots deal
Leading operator bolsters gaming portfolio in deal Realistic Games calls "missing piece of jigsaw"
Gala Coral has boosted its online gaming content after signing a multi-year deal with slots supplier Realistic Games.
The agreement will see an initial Realistic roll-out of nine slot games to the operator’s Gala and Coral Interactive brands, all delivered via the supplier’s in-house ReGaL server and a Playtech open platform.
The first set of games, which will include Super Graphics Upside Down, Pentagram, 6 Appeal and Realistic’s own Hi-Lo Gambler, will be available via mobile, tablet and desktop devices.
The addition of Gala Coral to Realistic’s roster of clients means the firm now has deals in place with most of the biggest brands in the UK market after having previously penned deals with the likes of William Hill, bet365, Ladbrokes and Paddy Power.
“Our strategy has always been to partner with industry-leading operators and this deal means we now supply content to pretty much all of the big British-focused firms,” Andy Harris, Realistic Games commercial director, said.
Coral Interactive head of casino and games Anthony Conroy said Realistic’s products were “proven performers on all channels”.
The deal comes shortly after Realistic became one of the first suppliers to gain a B2B licence from Great Britain’s Gambling Commission ahead of the new Point of Consumption regime on 1 October. It also secured a Gibraltar B2B licence earlier this year.
Realistic picked up a brace of industry honours earlier this summer at eGaming Review B2B Awards, triumphing in both the Innovation in Mobile and Innovation in Slot Provision categories.