Marketing

G2 Esports: Gambling sponsorship a “perfect piece of the puzzle”

Senior esports execs salute gambling sector’s commercial involvement in vertical as traditional sports teams seek out alternatives

Two senior figures in the esports industry have hailed commercial support from the gambling industry as some teams from traditional sports look to distance themselves from the sector. Speaking at a Paysafe roundtable on the state of play of the esports industry, Sabrina Rathi and Stephan Schröder spoke to the power of gambling sponsorships across…

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