Marketing

Dutch trade associations in war of words over advertising curbs

NOGA director Peter-Paul de Goeij furious at trade body’s exclusion from new voluntary code of conduct process developed by land-based operators

Two Dutch trade associations are at loggerheads over the implementation of a new advertising code of conduct for soon-to-be-licensed online gambling operators. Licensed Netherlands Online Gaming Providers (VNLOK), which officially launched last week, has a membership which currently consists of five of the Netherlands’ largest land-based operators. This comprises the Dutch Lottery, Holland Casino, ZEbetting…

Advertising | Marketing | Netherlands Online Gambling Association | Regulation | The Netherlands | VNLOK

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