Codeta boosts “Netflix of live casino” ambitions with CTO hire
Codeta CTO Patrik Svensson
Codeta has appointed former Tain CEO Patrik Svensson to the newly-created role of chief technology officer (CTO) as part of the operator’s plans to become the “Netflix of live casino”.
Svensson has been tasked with taking the live casino operator’s desktop and mobile platforms “to the next level”, which will include using Google Machine Learning and the Facebook front-end platform, React.js.
The new CTO has 15 years’ experience in online gambling and technology, becoming CEO of platform and content provider Tain in 2003 and founding Nordic bingo site Bertil Bingo in 2007.
He will report directly to Codeta founder and chief executive Edward Ihre and will be based in the operator’s Stockholm office.
Codeta said it has plans to become the “Netflix of live casino” and Svensson will play a key role in achieving this.
“We want to offer our players the most intuitive and easy to navigate UX on the market, and I have been brought on board to help achieve this,” said Svensson.
“We will couple my knowledge and experience with the most advanced technology available, it is a powerful combination that will help Codeta achieve its goals to enter and dominate markets the world over.”
Edward Ihre, CEO of Codeta, said Svensson is a “major hire” for the company.
“We can’t wait to tap into his years of experience and technical know-how to fine-tune the already excellent experience we offer our players.
“We have fiercely ambitious plans for our brand and proposition, but remain focused on delivering a world-class UX to our customers both old and new.”