Catena Media acquires affiliate AskGamblers for £12m

Firm expands footprint in European egaming affiliate market with latest acquisition

Catena Media has acquired casino affiliate AskGamblers for €15m (£12m), the egaming performance marketing firm's biggest acquisition to date. The deal, which is Catena Media's third acquisition of the year, is formed of an initial sum of €3m (£2.4m) for the Serbia-based affiliate, €8.25m (£6.6m) when all assets have been transferred, with a further €3.75m…

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