
BetVictor pays out on The Million Pound Bet
Operator awards World Cup punter £1m after 17,042/1 #PriceItUp selection comes in

BetVictor has awarded a customer £1m through the firm’s The Million Pound Bet promotion after the punter landed a 17,042/1 shot during the 2018 World Cup.
The customer, who wishes to remain anonymous, placed the bet ahead of Uruguay’s Round of 16 game vs Portugal on 30 June through BetVictor’s in-house developed #PriceItUp Builder.
#PriceItUp is a user-generated market which gives customers the opportunity to edit and combine thousands of selections to build their own accumulator on the same event.
The winning bet, which the operator priced at 17,042/1, included the BetVictor customer predicting the correct score, exact number of corners, and Uruguay to receive no yellow cards.
The Million Pound Bet:
Uruguay to win 2-1
Uruguay Over 1.5 corners
Uruguay Under 2.5 corners
Portugal Over 9.5 corners
Portugal Under 10.5 corners
Uruguay Under 0.5 cards
The BetVictor customer sat on top of the leaderboard for the remainder of the tournament, but was one corner kick away from being toppled by a bet of 19,974/1 on the France vs Belgium semi-final.
We've paid one customer £1,000,000.
The player landed an incredible 17,042/1 bet to win #TheMillionPoundBet.
They sat top of the leaderboard for 14 more matches, coming close to being toppled a number of times. But ultimately, they held firm to scoop the £1,000,000 jackpot. pic.twitter.com/IsToxXMtaE
— BetVictor (@BetVictor) July 16, 2018
BetVictor’s head of product Eoin Ryan said: “Paying £1m to a single BetVictor customer is the perfect conclusion to what has been an incredibly exciting and successful Million Pound Bet campaign.
“We wanted to bring excitement and thrills to our customers’ World Cup betting experience, encouraging them to make their best bet, and the Million Pound Bet certainly delivered that.
“We saw consistent buzz across social media and customers enjoyed the transparency afforded by our real-time leaderboards,” he added.
This is the second time BetVictor has paid £1m to a customer, having given away the seven figure jackpot in the Euro 2016 final between Portugal and France through The Million Pound Goal promotion.
Ryan added: “Our #PriceItUp Builder continues to have great momentum and we’re certainly looking to build on its success ahead to the start of the new Premier League season and other major sporting events going forward.
“The concept of #BestBetWins is one that we’re interested in developing further as the football season returns later this summer.”