Sports betting

Betfair strikes CONMEBOL sponsorship agreement

Betfair has agreed a deal to become an official sponsorship partner of the South American Football Confederation (CONMEBOL). The agreement, which extends to December 2022, will see the exchange operator benefit from brand exposure across South America through stadium branding and on digital channels. Betfair brand director Stephen Mault said: “We are delighted to be the…

Betfair | Brazil | Marketing | Sponsorship | Sports betting