Bet-at-home reports record Q3 revenues on World Cup marketing investment

Operator focused on customer acquisition and reactivation to drive earnings

Germany-facing operator bet-at-home has reported an 18% year-on-year rise in Q3 revenues to €37.6m thanks to World Cup marketing investments in the previous quarter. EBITDA amounted to €13m in Q3 after the operator invested €13.5m into World Cup marketing in Q2, up 45% on the previous year. Q3 contributed €12.6m to the company’s profits during…

Bet-at-home | Finance | Marketing | World Cup | World Cup 2018