Marketing

ANJ triggers hard-hitting action plan after “questionable” operator practices during Euro 2020

French regulator to clamp down on advertising pressure, bonuses, betting limits and tipster sites in five-point plan to be implemented by the end of 2021

ANJ has instigated a new action plan targeting sports betting operators after discovering “questionable practices” in the recruitment of customers throughout Euro 2020. The French regulator revealed that €434m in bets were placed online during the tournament via French-licensed operators, with bets on the French national side amounting to €88m, an average of €22m per…

ANJ | Euro 2020 | France | Marketing | Sports betting

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