Aircash cements Greek focus with Novibet partnership
In this article, brought to you by Aircash, the payments service provider outlines its recent partnership with igaming operator Novibet
In January this year, Aircash, a leading payments service provider in the ever-evolving mobile ecosystem, reached a significant milestone by signing a strategic contract with Novibet, an established operator with a robust presence in Europe, the Americas and New Zealand. This collaboration marks a pivotal moment for Aircash as it further extends its global reach.
Croatia-based Aircash holds the position of licensed Electronic Money Institution (EMI) in the EU. Recognised by the European Banking Authority and registered as an official Mastercard EU issuer, it also operates as a regulated financial institution in Switzerland under the supervision of the Swiss SRO. Aircash’s services offer one-click deposits and withdrawals, with additional benefits such as gaming vouchers and utility bill payments through Aircash Marketplace promotions. The provider is not just a local player but is actively making a global impact.
So, 2024 has started with remarkable momentum for Aircash, marked by numerous new agreements and strategic alliances, all set to strengthen the company’s position as a driving force in the industry. Building on this success, the new partnership with Novibet propels Aircash into an exciting phase of growth and innovation.
Novibet has been a key player in Europe (Greece, Ireland, Italy, Cyprus), the Americas (Brazil, Mexico, Chile, Ecuador, Canada) and New Zealand since 2010. With tech hubs in Greece and Malta and more than 850 employees, Novibet is committed to delivering the best online sports betting and entertainment experience. Licensed and regulated by HGC, MGA, ADM and Irish Revenue Commissioners, the firm boasts its own proprietary betting platform, constantly evolving to meet and exceed industry trends, and providing unparalleled excitement to sports enthusiasts.
This collaboration between Aircash and Novibet signifies a powerful union, combining Aircash’s innovative financial solutions with Novibet’s commitment to delivering an exceptional online gaming experience. Together, they aim to set new industry standards for safety, efficiency and user satisfaction.
Mark Watts, Aircash igaming executive director, expressed the significance of the partnership: “This strategic partnership with Novibet is a testament to Aircash’s commitment to innovation and global expansion. As we focus heavily on the Greek market this year, this collaboration aligns perfectly with our vision for delivering cutting-edge financial solutions to users in the region.”
Nick Bachas, Novibet’s chief strategic partnerships and project officer, also shared his thoughts on the collaboration: “This partnership with Aircash represents a significant step forward for Novibet as we continue our mission to deliver an unparalleled online gaming experience to our customers worldwide. Aircash’s commitment to innovation aligns seamlessly with our own ethos, and we are excited about the possibilities this collaboration will unfold.”
About Aircash
Aircash, a prominent player in the mobile finance sector, stands out as a leader in the digital finance industry. Recognised as a Licensed Electronic Money Institution in the EU, Aircash is committed to upholding the highest regulatory standards. It operates as a regulated financial institution in Switzerland, and extends its global reach through Aircash Int London and Aircash USA.
Aircash’s core products include the Aircash Abon voucher, available in over 200,000 POS locations across the EU, and the Aircash cash app, the central hub of the mobile ecosystem facilitating seamless money transfers, payments and withdrawals. The integration of the Aircash prepaid Mastercard provides users with personalised control over payments and ATM withdrawals, all managed through the Aircash app.
The company’s diverse user base caters to a broad audience and day-to-day transactions in Western Europe, fostering financial inclusion. Aircash’s day-to-day services offer one-click deposits and withdrawals, with additional benefits such as gaming vouchers and utility bill payments through Aircash Marketplace promotions.
With a strong presence in multiple European countries and plans for further expansion, Aircash remains at the forefront of mobile finance, committed to empowering users and redefining the future of financial services. For more information, please visit the Aircash website.