Sports betting

888sport signs "record-breaking" sponsorship deal

Operator announces major UK horseracing sponsorship deal while new #LastWord campaign targets British, Swedish and Spanish markets

888sport has tied-up a "recording-breaking" horseracing deal to become the headline sponsor of next month's Tingle Creek Chase at Sandown Park as part of a wider marketing push from the rapidly growing sportsbook brand. The operator has signed a one-year deal to sponsor the £150,000 Grade 1 race, which is to be called the 888Sport…

888 Holdings | BetVictor | Horseracing | Itai Pazner | Kambi | Marketing | Radio | Spain | Sponsorship | Sports betting | Sweden | Tingle Creek | TV | UK