Long read

William Hill execs discuss the firm's renewed product and sustainability push

Hills' online turnaround has been underway for over a year now, but with the introduction of chief digital officer Ulrik Bengtsson and director for sustainability, Lyndsay Wright, its “return to growth” strategy may be clearing the final hurdle

The William Hill Online overhaul is no new tale, and efforts to redevelop the business have been ongoing since before reigning CEO Philip Bowcock joined the business in March 2017. Yet two recent developments mark a new stage in the process, and a seemingly more mature and strategic one at that. In the first half…

Long read | Lyndsay Wright | Philip Bowcock | Ulrik Bengtsson | William Hill