Long read

Very important problem: Assessing the future of VIPs in online gaming

How can the industry adapt its practices to keep high rollers protected and in the regulated market?

In 2017, EGR ran an opinion piece about the industry’s ongoing hunt for high rollers. “Egaming is desperate to tap into the VIP market that casinos have dominated, where players often play for $4m a hand,” the piece read. It’s hard to imagine, less than three years on, just how much has changed. William Hill…

Casino | High roller | Long read | Sports betting | VIPs