Sports betting

Oddschecker Arc analysis: Bet365 loses market share to Paddy Power Betfair 

Betfair Sportsbook more than doubles its market share year-on-year for Europe’s richest horse race

Bet365 saw its betting market share dominance eroded at last Sunday’s Prix de l'Arc de Triomphe, with the Stoke-headquartered operator reaping around 16% of Oddschecker clicks on the race, compared to 27% last year. Oddschecker’s Guy Harding attributed the downturn to 365’s place terms, with the firm paying three places on the race compared to…

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