Long read

Break the mould: BetVictor's journey from traditional bookmaker to tech innovator

EGR Intel speaks to CEO Andreas Meinrad about his strategy and to find out where the Gibraltar-based operator goes next

With more than seven decades of bookmaking experience to its name, few gambling brands can come close to matching the legacy of a business like BetVictor. The company, founded in 1946 by racetrack owner William Chandler, has unsurprisingly undergone its fair share of changes over the decades. Whether it’s the firm’s historic decision to move…

Andreas Meinrad | BetVictor | Gibraltar | Long read | Sports betting