Long read

A force to be reckoned with: the rise and rise of GVC

CEO Kenny Alexander has wielded his M&A magic once again, this time with a landmark acquisition of UK bookmaking giant Ladbrokes Coral. EGR speaks exclusively to Alexander to find out more about the deal

"I’m obviously very ambitious, but did I really think 10 years after I joined the company that we would get into the FTSE 100? Probably not,” GVC boss Kenny Alexander tells EGR as he reflects on wielding yet another mega-deal. “I thought we could grow the business quite aggressively and now that we’ve got to…

GVC Holdings | Kenny Alexander | Ladbrokes Coral | Long read | M&A