YouGov

Insight UK Data YouGov

YouGov: Surveying the UK cricket betting landscape 

17/09/2024

Insight Data Oliver Rowe Sky Bet YouGov

YouGov: Sky Bet is first choice as Euro 2024 ignites betting frenzy

04/07/2024

Insight Data Sports betting YouGov

What must online operators do to win over Euro 2024 bettors?

12/06/2024

Insight Data

YouGov: What causes gamblers to avoid some online sportsbooks?

03/04/2024

Insight Data

YouGov: How much do sports fans really gamble?

29/01/2024

Insight UK Bingo

Trends in UK’s bingo market and the big players in the industry

15/01/2024

Opinion Data Oliver Rowe UK YouGov

YouGov: Attitudes and preferences of younger gamblers in the UK

07/12/2023

Insight Data Cryptocurrency Oliver Rowe UK

Assessing interest in cryptocurrency gambling in the UK

12/10/2023

Insight Data FIFA Women’s World Cup 2023 Oliver Rowe Sports betting

FIFA Women’s World Cup 2023: Examining the betting appetite in Britain

11/08/2023

Insight Data Demographics Grand National Horseracing

Connected data: understanding consumer betting behaviour

07/08/2023

Insight Data Artificial intelligence Customer Service Oliver Rowe

AI and the industry: how new tech could shape the sector

01/08/2023

Opinion Data National Lottery Oliver Rowe UK

How the UK’s ‘consideration’ for lottery games has held up

06/06/2023

Data Europe Data

Which sports attract the biggest spenders in Britain?

13/03/2023

Data Data Finances Oliver Rowe UK bettors

YouGov: Has the cost-of-living crisis altered Britain’s betting habits?

12/01/2023

Opinion Data bet365 Betfair FIFA World Cup

FIFA World Cup: Half of Britain’s sports bettors to bet on the tournament

19/10/2022

Opinion Data bet365 Loyalty Oliver Rowe

YouGov: Measuring brand loyalty among UK online sports bettors

31/08/2022