Crypto casino MyPrize goes live after 150,000 users pre-register
Operator, valued at $140m, launches international real-money gaming site and US sweepstakes version after emerging from ‘stealth mode’ in March
Crypto casino MyPrize has launched its real-money gaming platform in international markets, alongside a social gaming site in the US, following two funding rounds in March worth $13m.
The platform emerged from ‘stealth mode’ in Q1 after securing backing from VCs Dragonfly and Boxcars Ventures, as well as former Blockchain.com CEO Peter Smith.
MyPrize said more than 150,000 users have already signed up across its international and US sites and it is looking to leverage ‘Bet Together’ technology to allow customers to engage with streamers on the platform.
The firm has assembled a roster of streamers ahead of launch, including TSteezy, AsianAndy, WesBTW and KingWoolz, who alone boasts more than 150,000 followers on Twitch.
MyPrize has also partnered with gaming brand 100 Thieves to gain access to creators associated with the brand.
The platform allows streamers to host dedicated “rooms” for their fans to watch livestreams of the streamers playing MyPrize games.
Calling all degens, content creators, early access members, and everyone else who's ready to hit the casino with their friends anytime, anywhere…
Welcome to MyPrize
— MyPrize (@myprizecom) May 29, 2024
Additionally, MyPrize has noted its affiliated creators will never see their earnings capped, with streamers making money by adding to new users to the site.
MyPrize, which has already amassed more than 100,000 followers on X, boasts more than 500 games from suppliers including Pragmatic Play and Kindred Group-owned Relax Gaming.
In terms of payments, international customers will be able to withdraw in-game US dollars to a cryptocurrency of their choice.
MyPrize US players will be able to enter sweepstakes to win real prizes, including cryptocurrencies.
The firm was founded by prominent FTX trader and crypto evangelist Zach Bruch, who serves as CEO, along with COO Paul Martin, company president Max Bruch and chief technology officer James Seibel.
CEO Bruch likened MyPrize to “walking down the Las Vegas Strip or stepping into a VIP room in Macau with your friends at your side”.
He added: “MyPrize is a platform that leans into the strengths of online communities – these massive communities that have managed to forge deep interpersonal connections within message boards and chat rooms.
“I can’t wait to see what these creators can accomplish with tools built specifically for them that let them interact with their fans on a new, deeper level,” he added.