This week in B2B news (26 May)

GR8 Tech launches two new customisable igaming solutions

GR8 Tech has launched two new solutions: iGaming Launch and iGaming Upgrade. These two solutions prioritise catering to specific operator needs. 

The iGaming Launch solution is aimed at existing operators looking to enter new markets and investors looking to venture into the igaming industry. This plan is designed to provide a solution that includes everything needed to launch a new igaming operation.

The iGaming Upgrade is intended for industry professionals and offers more specialised components such as product customisation tools, rich APIs, player migration tools and a platform capable of handling huge loads.

Evgen Belousov, GR8 Tech CEO, said: “GR8 Tech’s iGaming Launch and iGaming Upgrade solutions represent a brand-new approach in the industry, an approach that first and foremost works with individual needs. We are committed to empowering operators with the tools they need to succeed, whatever the task may be.”

Denys Parkhomenko, GR8 Tech CPO, added: “Each client has unique needs and challenges, which depend on the perspective of the team or manager, the specific task at hand and the business plans.

“After carefully examining the variables, we developed solutions that are flexible enough to address all possible scenarios and provide operators with not just products, but answers to their pains and needs. Whether a business requires a powerful start, a quick fix or a complete revamp, we have something unique for every case.”

Kwiff signs strategic RMG partnership

Kwiff has signed a new horseracing data agreement with Racecourse Media Group (RMG). 

The new deal will expand to streaming by utilising Kwiff’s sportsbook platform. This new agreement will allow Kwiff players to access high-quality UK and Irish racing TV content with nearly 1,200 race meetings a year.

Charles Lee, Kwiff CEO, commented: “I’m very pleased to sign a new partnership with RMG and grow our content in the UK and Ireland, two core territories for our company. Our mission is providing our customers with the best horseracing product possible and RMG enables us to do this.”

Nick Mills, CCO of RMG, said: “We welcome Kwiff to our portfolio of data customers, who will have access to some of the best racing in the world. We look forward to working closely together to grow engagement.”

Push Gaming expands in the Netherlands with 711 partnership

Push Gaming has furthered its reach in the Dutch market through a deal with 711.

The agreement with the operator will see Push Gaming’s portfolio of titles go live with 711.nl, including recent titles such as Dino PD and Giga Jar.

Fiona Hickey, director of new business and markets at Push Gaming, said: “It’s pleasing to be able to report more growth in the Netherlands, particularly so soon after our last expansion there.

“This latest partnership is with another key player in the Dutch market and in 711 we have an operator that is well established, offering another significant segment of players that can begin to enjoy our titles.”

Gilles De Backer, COO at 711, added: “When your market is as competitive as ours, you need to utilise the best tools at your disposal to remain successful, and Push Gaming provides some of the highest-quality content currently available.

“We wouldn’t be a full-service operator without the likes of Jammin Jars, Razor Shark and Big Bamboo so we’re delighted that these great games and more are now live for our players to enjoy.”

RubyPlay agrees deal with Circus to supply its content

RubyPlay has signed a content deal to supply Dutch online casino Circus with its catalogue of titles in the Netherlands. 

The operator will benefit from RubyPlay’s collection of titles, including Diamond Explosion 7s, Mayan Cache and Zeus Rush Fever Deluxe. 

Trevor Ginsberg, CEO of RubyPlay, said: “We pride ourselves in our ability to deliver unique, customised and exhilarating content to audiences around the world. 

“Circus has a strong customer base and we’re excited to now bring them the very best in casino entertainment through this new agreement. The Netherlands continues to be a key market of growth for us, with demand for our games increasing.”

Simplebet rolls out a multi-state partnership with Hard Rock Sportsbook

Simplebet has partnered with Hard Rock Digital to take its products live on the operator’s Hard Rock sportsbook platform. 

The deal will make Simplebet’s short-form markets for the NBA, MLB, NFL, college football and basketball available to Hard Rock’s customers across multiple states. 

Chris Bevilacqua, CEO of Simplebet, commented: “Hard Rock is a global brand that needs no introduction, and we’re delighted to partner with them and offer an immersive digital betting experience like no other.

“We’re confident that our product offering will elevate in-play sports wagering for their customers and look forward to working closely together.” 

Matt Primeaux, president at Hard Rock Digital, said: “Hard Rock Sportsbook is committed to building the best product in the market, and we know our players will enjoy the addition of play-by-play bets on football, basketball and baseball to our already robust selection of in-play offerings. 

“Simplebet’s markets are perfect for sports fans that don’t have time for a full game, and casino players that enjoy the thrill of quick-resolution games like slots, roulette and blackjack. We believe this integration can provide entertainment for any type of online player and bring new players to our platform.”

SlotMatrix secures Bulgaria RGS–content certification 

EveryMatrix has secured certification for its SlotMatrix RGS casino content in Bulgaria, allowing it to offer in-house and third-party studio games. 

SlotMatrix games from EveryMatrix studios Armadillo and Spearhead will be available to Bulgarian licensees, such as existing EveryMatrix client Kaizen Gaming, as well as aggregator partners, including EGT Digital, that will distribute SlotMatrix content to its network of operators.

Razvan Haiduc, CEO of games for EveryMatrix, said: “To gain access to another fast-growing market is very encouraging and enables SlotMatrix to distribute both our own and best performing third-party studio content to new and existing operators and suppliers, and their audiences.”