Stats Perform nets Brazilian streaming rights deal
Sports tech giant becomes betting streaming and data partner for domestic football in South American nation
Stats Perform has secured the exclusive betting data and streaming rights for the top two tiers of Brazilian football.
The multi-year partnership was inked with the Brazilian Football Confederation (CBF) and brokered by Zeus Sports Marketing, and will see Stats Perform become the official partner for the Brasileirão Série A and B.
While Stats Perform has secured betting rights, Latam-based media group GSRM has attained global media rights for both divisions across television and over-the-top (OTT) streaming.
Alex Rice, Stats Perform chief rights officer, said: “We are delighted to be chosen and trusted by CBF and the clubs to deliver high quality betting experiences. It is an exciting time to be involved and we look forward to working with the leagues as they kick off their season.”
Josh Burack, Zeus Sports Marketing MD, added: “ZSM is delighted to have orchestrated this landmark commercial arrangement between the CBF, the Clubs Commission and Stats Perform which ensures that Brazilian football returns to the betting and data arena.”
The agreement further bolsters Stats Perform’s existing betting rights portfolio which includes Spain’s La Liga, MLS and France’s League 1.