This week in B2B news (24 June)

BETER agrees Latam partnership with Bet Connections

BETER has agreed to supply its iFrame solution to operator Bet Connections to gain a better foothold in Latam.

This new deal will see BETER’s embedded live sports and esports content portfolio integrated across Argentina, Brazil, Paraguay and Peru.

Yori Arami, chief revenue officer at BETER, said: “Our partnership with Bet Connections is significant as it provides further vital exposure across a wide swathe of the region at once and is another step in the expansion of our next-gen offering in Latam markets. We can’t wait to get started.”

Jesus Campo, CEO at Bet Connections, added: “BETER’s range of 24/7 live events is a fantastic addition to our offering, allowing us to provide exactly what our customers are looking for.”

Xpoint Verify goes live in Canada

Xpoint has announced that its product Xpoint Verify has gone live in Canada via a partnership with operator SkillOnNet in Ontario.

Xpoint Verify is a geolocation product that was developed specifically for sportsbooks, igaming and gambling operators.

Marvin Sanderson, CEO and co-founder of Xpoint, commented: “For everyone involved with Xpoint, this is a very significant announcement. We founded Xpoint in 2019, then formally launched the business just eight months ago at G2E, and now we have our first product live in-market, with an outstanding partner in SkillOnNet.”

Maor Nutkevitch, senior VP of corporate development at SkillOnNet, added: “We’re proud to work with Xpoint as our official geolocation technology partner. We were attracted to Xpoint’s technology that helps our consumers engage with our platforms safely and securely, and the fact that our working relationship is rooted in a true partnership.”

Hero Gaming signs strategic deal with Shufti Pro

Shufti Pro has signed a new partnership with Hero Gaming to reduce customer verification times and prevent fraud on Hero Gaming’s platform.

This partnership has seen Shufti Pro develop a unique authentication solution to reduce legitimate customer verification times and block illegitimate people from using Hero Gaming’s platform.

Kristino Vella, head of risk, payments and fraud at Hero Gaming, said: “Through partnering with the team at Shufti Pro, we’ve been able to grow our customer numbers by 20%. At the same time we’re able to streamline their experience while on our platform and stop under-aged users and potentially fraudulent users from accessing our services. It’s a win win.”

Victor Fredung, CEO of Shufti Pro, said: “At Shufti Pro we use enhanced artificial intelligence to take the pain out of onboarding. We’re delighted to be working with Hero Gaming, helping them to significantly cut down the time it takes to process authentic customers, while blocking illicit activity such as potential fraudsters and criminals.”

Push Gaming enters the Colombian market with Rivalo deal

Push Gaming has gone live in Colombia with one of the region’s largest operators, Rivalo.

Rivalo will integrate a number of Push Gaming’s titles as well as its upcoming releases.

The deal will make it possible for Colombian customers to play titles from Push Gaming’s portfolio for the first time.

Fiona Hickey, head of sales at Push Gaming, said: “We are incredibly excited to be working with Rivalo. This agreement marks the beginning of our expansion in the regulated Colombian market and serves as a precursor to our exciting plans for growth across the Latam region.

Felipe Agüero, country manager at Rivalo, said: “We are proud to be working with Push Gaming in this capacity; being the first casino chosen to supply their games in the Colombian market demonstrates our market-leading position and global standing.”

Pragmatic Play expands its African presence with ChampionBet partnership

Pragmatic Play has expanded its presence in Africa with a new agreement with operator ChampionBet.

The deal will see Pragmatic Play’s portfolio of slots become available to ChampionBet customers, along with a slew of live casino titles to be added.

Yossi Barzely, chief business development officer at Pragmatic Play, said: “ChampionBet’s expansion across central Africa positions Pragmatic Play perfectly, and its brand is the ideal vehicle for our growth ambitions in the region.”

ChampionBet CEO, Pavel Vaniš, added: “We’re delighted to provide Pragmatic Play games to our customers. We believe that they deserve the best casino experience across all verticals and with the new addition of live casino, the ChampionBet offering will elevate our players’ gaming to deliver a product range they’ll return to time and time again.”

ORYX Gaming delves deeper into the Dutch market with Fair Play launch

ORYX Gaming has taken its suite of titles live with Dutch operator Fair Play.

Fair Play customers will now have access to ORYX’s exclusive RGS partners and content from its in-house studios, including the recently launched Atomic Slot Labs.

Chris Looney, CCO at Bragg, said: “Dutch igaming has been outperforming our expectations and in a short space of time we have established ourselves as a major platform and content supplier in the region.”

Pascal Janshen, business development manager at Fair Play, said: “Bragg’s games are of high quality, offering a great blend of entertainment and engagement. We know [the] portfolio is performing well in the Netherlands and we are thrilled to now be able to provide our players with their proven titles and further enhance the gaming experience that our customers have come to expect when entering our online casino.”