The week in B2B news (31 January 2020)

Swintt seals Twin partnership

Games provider Swintt has struck a new distribution partnership with Malta-licensed online operator Twin.

The agreement covers distribution of more than 50 games from the Swintt portfolio, including proprietary titles like Panda Warrior and Wild Wild Tiger.

Twin users will also be able to use features from the SwinttGamify promotional product, as well as raising money for good causes via SwinttPlay-it-Back, a CSR-focused innovation.

Twin head of casino Kasper Bach said: “Swintt have been a provider on our radar for many months and we are delighted to announce this partnership.”

BtoBet boosts UX with Wazdan deal

BtoBet has sealed an agreement with game producer Wazdan to utilise its ‘Ultra Lite Mode Games’ across its online casino portfolio in African and Latam markets.

The partnership will see an augmented player-centric betting experience implemented with players benefiting from launch speeds five times faster.

Players will also benefit from high-quality graphics and an energy saving mode. All games are available in 22 languages across the two regions.

Sabrina Soldà, BtoBet CMO, said: “We have made it our mission to ameliorate the player user experience by partnering with key strategic partners that offer unique products for the region. I am confident that Wazdan’s Ultra Lite Mode Games will be a player favourite.”

Pronet Gaming announce Bobby Longhurst as CCO

Pronet Gaming has confirmed Bobby Longhurst as the group’s new CCO as the group looks to target emerging markets in 2020.

Longhurst, who previously worked at SBTech and has 15 years of commercial leadership experience, will lead the charge into these new territories.

Pronet’s sportsbook regularly handles more than three million bets per day and its online casino is home to more than 6000 titles.

Longhurst said: “It’s an exciting time to be part of Pronet Gaming as we continue to evolve. I’m delighted to have been placed in charge of providing these under-serviced markets with a fresh and yet proven platform that meets the needs of any operator.”

Pragmatic Play launch Release the Kraken slots game

Content provider Pragmatic Play has extended its slots portfolio with the release of its new game – Release the Kraken.

The 4×5 title will see players battle against the Kraken in a graphic-rich title with various free spins and bonuses available to discover.

Release the Kraken marks another addition to Pragmatic’s growing collection of slot games which includes Money Mouse, Mustang Gold and Wolf Gold.

Melissa Summerfield, CCO at Pragmatic Play, said: “Release the Kraken is the fourth game we’ve launched this month, representing yet another precious addition to the Pragmatic Play slot portfolio.”

Blueprint launch exclusive Viz slot game with Paddy Power Betfair

Blueprint Gaming has enhanced its classic Viz slot game, with the new version launching exclusively with Paddy Power Betfair.

The revamped game, which coincides with Viz’s 40^th anniversary, has been transformed into HTML5 and now includes the addition of the Jackpot King Deluxe progressive system that offers large win potential.

The 5×3, 20-line slot also offers players the opportunity to win up to 50 free spins via its Showtime Bonus.

Mike Phelan, commercial director at Paddy Power Gaming, said: “We are delighted to be the first operator to launch the new Viz slot on its 40^th anniversary.”

Evolution Gaming inks Groupe Partouche supply deal

Evolution Gaming has secured a partnership with Groupe Partouche to provide online Live Casino Services to the regulated Swiss market.

Partouche’s Live Casino is set to launch during the first half of 2020 to allow customers in Switzerland to play across smartphone, tablet and desktop.

France-headquartered Partouche has 42 land-based casinos across Europe with two in Switzerland – Casino Du Lac Geneva and Casino Crans Montana.

Sebastian Johannisson, CCO at Evolution, said: “The Evolution portfolio fits perfectly with the Partouche’s next generation of casino entertainment philosophy. We are confident that their players will love playing our Live Casino games.”

Source: Pragmatic Play