EGR Webinar: From ordinary to extraordinary: Transforming the lottery vertical with the world’s first spin and win millionaire-maker
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PrintWhilst retail lottery products remain popular, the vertical is yet to make the most of online opportunities and has failed to develop a meaningful mobile product. In doing so, it is limiting its appeal to the next generation of players, whose preference for ‘spin and win’ entertainment is at odds with the slow-moving nature of most lottery draws.
In this webinar, lottery and platform provider, Bit8, will showcase the Malta-based company’s brand new Lotto Hero product. CEO, Angelo Dalli, will discuss how this mobile-friendly game is giving players the chance to win a million Euros an hour, whilst increasing their life-time value and strengthening cross-sell opportunities.
Speaker:
Angelo Dalli, CEO, Bit8
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