Player verification in gambling: an opportunity

Rachel Swann, commercial director at 3radical, looks at the impact of the latest verification regulations introduced by the UKGC in May, and the opportunities this presents for better player protection and retention

As part of the ongoing endeavour by the egaming industry to better protect players, the UKGC introduced stricter regulations around age verification in May 2019. The focus of these rules was to set a standard for operators to adhere to when it comes to making sure that underage consumers are protected. At first, an additional…

3radical | Age verification | Identity verification | Regulation