Legal essentials for eSports organisers and sponsors

Roman Brtka, intellectual property expert at international law firm Bird & Bird, discusses IP law issues that eSports organisers and sponsors need to know.

The growing number of viewers and rising profits is making the eSports industry increasingly more attractive for event organisers, sports leagues, sponsors and traditional sports clubs. With the global eSports audience expected to grow to 580 million by 2020 (Newzoo's 2018 Global Esports Market Report; ), these groups are now establishing their own eSports…

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