How can operators balance fairness and safety with the new UKGC rules on age and ID verification?

Chris Thomas, managing director EMEA at Emailage, looks at the effects of new UKGC rules on the precarious balance between player optimisation and remaining compliant

The UK gaming sector has almost doubled in size over the last decade – reaching £14.4bn GGY today. This is thanks to changes in technology that have made gaming more accessible, improved the user experience and expanded the choice of games far beyond what was thought possible just a few years ago. As exciting as…

Age verification | Identity verification | Regulation | UK | UK Gambling Commission