Strategy

Report: Up to 30% of online gambling customers abandon sign-up process

Latest data from HooYu explores customer behaviour as it implores operators to smooth out onboarding journey

Up to 30% of customers abandon the sign-up process with online operators, according to the latest data from KYC specialist HooYu. HooYu revealed 14% of UK customers fail to complete the onboarding process, a figure that leaps to 30% for non-UK customers in international markets. In the UK, the average KYC journey time for customers…

AML | HooYu | KYC | Strategy | Technology | UK

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