Former Kindred innovation chief to launch cross-operator player-protection platform

Will Mace presents EQ-Connect to leading UK operators as a collaborative product for calculating holistic player risk scores

Former Kindred Group innovation lead Will Mace is seeking to protect at-risk players from gambling-related harm with the imminent launch of a new collaborative data science platform. Mace, who departed his role as head of Kindred Futures in March, now works full time on EQ-Connect with co-founder Jeremy Harding-Roberts, an industry fraud specialist formerly of…

Online gambling | Player protection | Responsible gambling | Sports betting | Technology | Will Mace